Taylor has been famous for decades of great print work created by Vitro. They have also always had a slightly different way of making guitars-- a way that has led to some of the best instruments in the world. We highlighted the intersection old world craft and new-fangled tech geekery that makes them so unique.
I was the copywriter for all headlines and worked with an incredibly talented art director who literally hand-set all of them using antique letterpress blocks at Hatch Show Print in Nashville.
Recognition: Kelly Gold, Communication Arts